Digital Advertising
Programmatic advertising platforms depend on Facet to understand what is happening in real-time across their businesses and why it’s happening. These insights can help to uncover incremental revenue opportunities.
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Optimize publisher liquidity
Understand floor prices of key campaigns in real-time to help your publishers generate more bids for their inventory.
Identify new marketplace opportunities
Deliver a real-time, panoramic view of the overall auction landscape that makes it easier to find new opportunities for both your buyers and publishers.
Improve bidding strategies for buyers
Make it easy for your buyers to understand new inventory opportunities, how and where to buy and at what price points.
Enable smarter bidding
Oftentimes your buyers are bidding below the competition. We help your buyers increase bid and win rates with a real-time look at precisely what impressions they’re winning or losing, and why.
Deliver deal transparency
Give your buyers granular insights into their campaign performance so they can identify opportunities for guaranteed revenue deals while also making sure current deals are running as forecasted.
Empower error analysis
Help your buyers ensure their bidders are performing as expected on certain inventory and that they are not being blocked, timing out or seeing errors, or incurring significant spend leakage.
